Welcome to [Hallmark’s childlike world] – here, every toy is an extension of love and the beginning of a story.
Hallmark has always been known for delivering emotion and warmth. From greeting cards to gifts, we believe that a small, thoughtful item can make the relationship between people closer and more sincere.
Today, we extend this philosophy to the world of toys.
Our toys are not just toys
We focus on Hallmark’s original character and story series of toys, including the adorable itty bittys® mini plush series, holiday limited dolls, emotional companion toys, and specialty series suitable for collection and gift giving.
In [Hallmark Childlike World], we firmly believe that——
Where there is love, there are stories; where there are toys, there are smiles.